britt dionne

Been here, done that.

 

 

WORKDAY

Employee Communications Editorial Lead (10/2019-2/2025)

> Partnered with employee communications colleagues and functional teams across the business to create internal communications that were engaging, clear, and helpful for employees. 

• Acted as editor in chief for internal communications channels: intranet, weekly companywide email newsletter to 19,000+ employees (60-70% open rate that beat the 50% industry standard), People Leader News weekly email newsletter, digital signage. 

• Managed editorial calendar, creative agency briefings, tracked newsletter metrics, created processes to support efficiency, provided editorial and comms guidance companywide.

• The internal campaign I created as an extension of Workday’s “Rock Star” TV ad campaign was named a finalist in Ragan’s Employee Communications Awards 2025 for Employee Communications Campaign of the Year.

 

 

WALMART.COM

Senior Manager, Editorial (2/2018-10/2019)

> Led a team of editorial managers and a copy editor who served a variety of categories at the world's largest retailer. 

• Partnered with the Creative Director to identify and implement new processes and ways of working that made our team more efficient, effective and helped us better serve the business and our customers.

• Worked with cross-functional teams to help them get the most out of working with our team. Facilitated communication within and outside our team.

• Hired, retained and grew talented people who produced results-oriented editorial and made our team a great place to work.

 

Managing Editor, Tips & Ideas (8/2016–2/2018)

> Responsible for overall development of Walmart's online magazine, Tips & Ideas​. Used data to identify editorial themes for each month. Assigned stories to editorial managers and partner with them to develop engaging, shareable stories that help our customers save time, save money and feel inspired. 

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Senior Content Writer (4/2013–8/2016)

> Wrote original, long-form editorial content on a variety of lifestyle subjects for Tips & Ideas, including beauty, apparel, home and more. Served as Defender of Brand Voice for the editorial content team; managed freelance writers. 

 

LEVI’S

Freelance Copywriter (1/2012–3/2012)

> Brought the spring 2013 line to life through online copy.  

 

MADEFIRE 

Marketing Director (contract: 6/2012–12/2012)

> Helped a digital comic book start-up hold the attention of customers, VCs and Apple by creating communications that captured the company vision and brand spirit. Wrote everything from social media, the blog and newsletter to error and push messages.

 

LANDOR ASSOCIATES 

Marketing Director & Internal Communications (5/2010–6/2012)

Senior Communications Manager (2/2008–5/2012)

> Helped this global branding and design agency extend the reach of new business efforts and increase awareness among key audiences through a comprehensive new marketing program that included webinars, events and thought leadership. Created and published the weekly 1001 email newsletter, which used office, company and industry news as an (awesome) excuse to surprise and delight employees and keep them coming back for more.

 

PORT OF OAKLAND 

Freelance Communications Consultant (2007-2008)

> Reinforced a positive image of the port through internal and external communications, including a customer newsletter, staff training video and CEO roadshow.

 

CATHAY PACIFIC AIRWAYS 

Manager, Corporate comms. North America  (1/2005–7/2005)

> Fostered favorable press coverage through press junkets and video production.

 

LANDOR ASSOCIATES

Manager, Corporate Communications (2000–2005)

> Managed U.S. public relations at the corporate level, including developing pitches, writing press releases, training and coaching spokespeople, writing articles and managing our agency Cohn & Wolfe.

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